THE WHOLELOOP.

Who does what, from your first message to us to the tenth coffee and back again. For a café with one counter, and for a restaurant with four branches and twenty waiters.

Ten steps, four hands

Every step names who starts it and who it reaches. The loop never ends at the customer: it comes back to you, and back to us.

Setting up

  1. OwnerKartak

    You send us a message

    A DM to @getkartak with the shop's name, how many branches you have, and what you would like to give away. No form, nothing to sign first.

    Uses Instagram DM

  2. KartakOwner

    We build the card and come by

    We design the card in your colours, set the reward, print the counter stand and table cards, and open your owner account. The demo takes ten minutes at your counter.

    Uses Card design, counter stand, owner account

  3. OwnerStaff

    You give your team their own logins

    Each barista, waiter or cashier gets a staff login that opens one page: the scanner. It cannot see your numbers, change the card or send messages.

    Uses Team page

Getting customers

  1. OwnerCustomer

    You put the card where people already look

    The stand by the till, a QR code on the table and the menu, a line on the receipt, the link in your Instagram bio and in a story.

    Uses Counter stand, table cards, Instagram link

  2. CustomerOwner

    They add it in one tap

    They tap the stand or scan the code, see your card, and press Add to Apple Wallet or Save to Google Wallet. No app to download and no account to make.

    Uses Apple Wallet, Google Wallet

Every visit

  1. CustomerStaff

    They show the card, staff scan it

    At the till or the table, the customer opens the card from the lock screen. Staff scan it with the counter phone. One stamp lands, with the time and the name of whoever gave it.

    Uses Scan page

  2. StaffCustomer

    The card fills, the reward is theirs

    On the last stamp the card says the reward is ready. Next visit, staff scan it, hand over the reward, and the card starts again from zero.

    Uses Scan page, lock-screen note

Keeping them

  1. OwnerCustomer

    You send a note to their lock screen

    A new pastry, double stamps until noon, closed for Eid. Send it to everyone, to the ones close to a reward, or to the ones who have not come in a while.

    Uses Messages, promotions

  2. StaffOwner

    You read what happened

    Visits by day and by hour, new and returning customers, stamps given by each member of staff, rewards handed out, and the regulars who stopped coming.

    Uses Dashboard, reports

Back to us

  1. OwnerKartak

    You tell us what to change

    A new reward, a new branch, a card for Ramadan or the summer, a staff phone that went missing. Send a DM and we set it up with you.

    Uses Instagram DM

Who sees what

Two kinds of login for the shop, and nothing to sign in to for the customer.

OwnerStaffCustomer
Scan a card and give a stampYesYesNo
Take back a stamp given by mistakeYes, for two minutesYes, for two minutesNo
Hand over a rewardYesYesSees it is ready
Customer names and visitsEvery cardOnly the card in front of themOnly their own card
Numbers and chartsYesNoNo
Send a message to customersYesNoReceives it
Change the card or the rewardYesNoNo
Add or remove staffYesNoNo
Remove the cardNoNoAny time, from the wallet

Seven kinds of shop

The loop is the same everywhere. What changes is who scans, and when.

  • A café with one counter

    The simple case. One stand by the till, one counter phone, one barista or two.

    Who scans
    The barista
    When
    When the coffee is paid for
    Reward idea
    The tenth coffee on the house
  • A bakery or a man'oushe queue

    Ten people waiting at eight in the morning. A scan is one look at the screen, so the line keeps moving.

    Who scans
    The cashier
    When
    When the bag is handed over
    Reward idea
    A free man'oushe after eight
  • A restaurant with waiters

    The stamp follows the bill, not the counter. Each waiter signs in with a staff login on their own phone or the floor phone. Table cards bring in people who never stand at a till.

    Who scans
    The waiter, at the table
    When
    When the bill comes
    Reward idea
    A dessert after five dinners
  • A chain with several branches

    One card works in every branch. A customer who started in Achrafieh keeps stamping in Jounieh. Each branch has its own staff, and you see every branch side by side.

    Who scans
    Staff of the branch they visit
    When
    As in each branch
    Reward idea
    The same reward everywhere
  • A barber or a salon

    Visits are weeks apart, so the reminder matters more than the stamp. Message the ones who have not come in five weeks.

    Who scans
    Whoever finishes the cut
    When
    After the cut
    Reward idea
    The sixth cut free
  • Summer and the holidays

    Families back from abroad fill the streets in July and again in December. A card added in summer is still on their phone when they come back for the holidays.

    Who scans
    As usual
    When
    July to September, and the holidays
    Reward idea
    A welcome-back note to everyone not seen since summer
  • DeliveryComing

    For orders you take on your own WhatsApp or Instagram. The driver signs in as staff and scans the card at the door.

    Who scans
    The driver
    When
    On delivery
    Reward idea
    Free delivery after five orders

When something goes wrong

The questions shops ask in the first month, and what happens.

A customer gets a new phone
Apple Wallet and Google Wallet keep cards in the customer's account, so the card comes back when they sign in on the new phone. If it does not, send us the card number and we move the stamps over.
Someone was stamped twice by mistake
The scan page keeps an Undo button for two minutes after each stamp. Every stamp after that stays on the record with the time and who gave it.
A member of staff stamps for friends
A card can be stamped only once every few minutes, and every stamp carries the name of whoever gave it. Stamps per person are in your reports, so one number that stands out is easy to spot.
Someone leaves the team
Remove them on the Team page. Their login stops working at once, on every phone it was open on.
The counter phone goes missing
A staff login can only scan. Reset its password on the Team page and the lost phone is signed out straight away. Sign in on the new phone and carry on.
A customer's phone has no NFC
The counter stand and the table cards also carry a QR code. The camera opens the same card.

Tell us how your shop runs.

How many branches, how many staff, counter or table service. We set the loop up around that and walk your team through it.